Solving the toughest cleaning problems with care and commitment for half a century
Our story started 50 years ago when a determined salesman, an ad guy, and a warehouse full of product collided to create #1 selling metal cleaner and the iconic CLR brand.
Discover Our History
We empower our team to create exceptional products that delight users, by inspiring us to do the right thing every day.
To be the strongest, safest, cleaning solutions provider on the planet.
Living clean, today. Protecting generations, tomorrow.
Jelmar has been the Safer Choice Partner of the Year for 10 consecutive years!
Jelmar has been the Safer Choice Partner of the Year for 10 consecutive years! And, many of our products — including Calcium, Lime, & Rust Remover — are EPA Safer Choice Certified. What does that mean for you? When you choose CLR Brands you know you’re choosing products that are safer for you, your family, and your home.
CLR Brands is a certified Women’s Business Enterprise, led by CEO Alison Gutterman. We’re proud to stand alongside thousands of women-owned businesses helping create a more diverse, inclusive marketplace.
Our certification through the Women’s Business Enterprise National Council (WBENC) connects us to a national network working to expand opportunities and remove barriers for women entrepreneurs — helping foster a stronger, more equitable business landscape.
Discover Our History
Owner / CEO
What’s your favorite thing to clean?
The coffee pot! So satisfying.
What still excites me about this company, even after 25 years, is my ability to learn and grow from other people around me!
President / COO
What’s your favorite thing to clean?
The coffee pot! So satisfying.
Enjoy the journey! Those words couldn’t be more relevant when referring to the owners, team and experiences.
Chief Marketing & Strategy Officer
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I am proud to be part of a team dedicated to a mission that delivers excellence in product performance customer satisfaction, and employee professional development.
Chief Technology Officer
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I love Jelmar’s Innovation mindset. The company embraces out-of-the-box creative thinking that will enable meaningful advances to occur. This is one big reason why Jelmar is a wonderful place to work.
Chief Financial Officer
What’s your favorite thing to clean?
The coffee pot! So satisfying.
This has been one of the most fulfilling roles in my career. There’s something special about what we make happen with so few resources!
Senior Marketing Director
What’s your favorite thing to clean?
The coffee pot! So satisfying.
We work in an environment that allows you to learn and grow as well as understands work/life balance.
Director of Ecommerce
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I’m proud to work for a woman owned, family-oriented company, representing brands that are safe for my family and pets.
Retail Product Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I'm thrilled to spearhead product development, overcome obstacles with true category innovation, and convert obstacles into opportunities with this collaborative, agile, powerhouse team of strategic minds to drive results!
Brand Manager, B2B
What’s your favorite thing to clean?
The coffee pot! So satisfying.
Jelmar has given me many opportunities to learn something new every day and work alongside a team that is passionate about providing quality products and experiences.
Brand Content Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I’m excited to have the opportunity to work for a company that allows you to learn and grow around such great people.
National Sales Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
Your work is going to fill a large part of your life and the only way to be truly satisfied is to do what you believe Is great work. And the only way to do great work is to love what you do. -Steve Jobs
Sales Account Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
The greatest thing in the world is not so where we stand as in what direction we are moving. -Johann Wolfgang von Goethe
Sales Director, B2B
What’s your favorite thing to clean?
The coffee pot! So satisfying.
This is a very engaging place to work. The team is collaborative and open to new ideas to grow the business and to better serve our customers. We are given the opportunity to be entrepreneurial in this company!
National Sales Manager, Industrial
What’s your favorite thing to clean?
The coffee pot! So satisfying.
It’s not another step up on the ladder, it’s an opportunity to learn how to build and work with great people.
Controller
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I enjoy working at a company that offers safe and effective cleaning products along with a fun and collaborative work environment. Everyone here is focused on the business and is willing to help each other out. This is the true meaning of teamwork.
Accounting Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I love working for a smaller company that is focused on family. After 25+ years I still love my job and enjoy the people I work with. For such a small group, we can compete with anyone out there!
Traffic / Order Entry
What’s your favorite thing to clean?
The coffee pot! So satisfying.
Success starts here! We believe in working hard and being determined to make dreams into reality.
Office Coordinator
What’s your favorite thing to clean?
The coffee pot! So satisfying.
A company that cares about its customers by providing safe and effective products without using harsh chemicals.
Supply Chain Manager
What’s your favorite thing to clean?
The coffee pot! So satisfying.
It’s a fast paced, exciting opportunity to have a positive impact on our customers lives every day, which is highly fulfilling!
Operations Coordinator
What’s your favorite thing to clean?
The coffee pot! So satisfying.
At the heart of Jelmar is the dedication of its employees to overcome every challenge as a team and propel the company into the future.
Warehouse Supervisor
What’s your favorite thing to clean?
The coffee pot! So satisfying.
I see this opportunity as a way to contribute to an exciting forward-thinking fast-moving company.
We’ve got something for every cleaning task you need to tackle. Check out our full line up.